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About

I'm Jaya Anggara, a Web Developer and Digital Innovator Based in Bali

My goal is to make every website easier for people, search engines, and AI assistants to understand.

Story

I'm Sang Putu Jaya Anggara Putra, a technology enthusiast from Denpasar who enjoys turning ideas into effective digital experiences. My journey in IT began early, driven by curiosity and a passion for building things that make an impact.

Moody portrait of Jaya Anggara with curly hair

Over the years I've refined my skills in web development and digital marketing, working with frameworks like Laravel, CodeIgniter, and Next.js to create fast and accessible solutions. These tools help me deliver websites that balance performance, design, and user experience.

I currently lead web initiatives at PT Mousmedia Bali and run my own venture, Jay.Foll. Beyond coding, I often explore creative outlets and stay active, drawing inspiration from new experiences that fuel my work.

For me, technology is more than a career—it's a platform to innovate and support business growth in the digital era. I'm committed to continually learning, experimenting, and sharing insights with others.

Through Jayax.dev, I focus on practical digital solutions for local businesses: fast websites, technical SEO, content structure, analytics tracking, and GEO for AI-driven search results. My goal is to make every website easier for people, search engines, and AI assistants to understand.

Formal portrait of Jaya Anggara on a blue background

How I work

Experience & How I Work

I've spent years building and maintaining production websites for real businesses — from WordPress company profiles and Laravel applications to modern Next.js sites. Day to day I lead web initiatives at PT Mousmedia Bali and run Jayax.dev, where I work directly with hotels, villas, clinics, and local service businesses across Bali. That means the advice on this site comes from shipping and supporting live sites, not from theory.

My focus is the intersection of web development, technical SEO, and GEO (optimizing for AI-driven search). I care about the parts that actually move outcomes: fast load times, clean information architecture, correct structured data, honest analytics, and content that answers real questions. I document what I learn — including the bugs and dead ends — in the articles section, so you can judge the depth before reaching out.

How I work: understand the business goal first, measure the current state, then fix the highest-impact issues before the nice-to-haves. No vanity metrics, no jargon for its own sake. Every recommendation comes with a way to verify whether it worked.

At a glance

  • Full-stack development: WordPress, Laravel, Next.js, PHP, JavaScript
  • Technical SEO: Core Web Vitals, schema, sitemaps, Search Console
  • GEO / AI search: structured content and entity signals
  • Analytics: GA4, Google Tag Manager, conversion tracking
  • Based in Denpasar, Bali — serving clients island-wide
  • Bilingual delivery in English and Bahasa Indonesia

Career

Experience

Where I have worked, newest roles first.

  1. 7 yrs

    Senior Webmaster

    Mous Media · Full-time

    Bali, Indonesia · Hybrid

    PT Mous Media Bali - Bali Digital Agency, Bali Web Design, Graphic Design, and SEO & Maintenance Services.

    • Leading website development and maintenance for premium clients such as BIMC Bali, Potato Head Bali, ShriDa Ubud, Ubud Homes, etc.
    • Developing custom websites using WordPress with Advanced Custom Fields (ACF) to provide flexibility and ease of content management for clients.
    • Integrating modern technologies such as Laravel and Next.js to create a superior user experience.
    • Ensuring website performance with effective SEO strategies and in-depth analysis using Google Analytics.
    • Coordinating design and development teams to complete projects on time and with high quality standards.
    • Increasing website speed by up to 50% through technical optimizations such as lazy loading, file minification, and caching.
    • Increasing client organic traffic by up to 30% with on-page and off-page SEO implementations.
    • Developing custom features and API integrations to meet client specific needs.
    • Providing scalable digital solutions and helping clients achieve business goals through effective digital strategies.
    • Deploy server with nginx.
    • Front-End Development
    • Public Speaking
    • WordPress
    • SEO
    • Laravel
    • Next.js
    • Google Analytics
    • ACF
    • Nginx
    • Team Leadership
    • API Integration
    • Performance Optimization
    • Digital Strategy
    • Content Management
    • Web Development
    • Project Management
    • UI/UX Design
    • Backend Development
    • E-commerce
    • Technical SEO
  2. 4 yrs 5 mos

    Founder & Developer

    Jay.Foll · Self-employed

    Bali, Indonesia · Remote

    • Mendirikan dan mengelola bisnis panel media sosial yang membantu klien meningkatkan engagement online.
    • Mengembangkan platform menggunakan teknologi modern untuk memastikan performa tinggi dan keamanan.
    • Menyediakan layanan pemasaran media sosial yang efektif untuk bisnis lokal dan global.
    • Social Media Marketing
    • Platform Development
    • Business Management
    • Web Development
    • Digital Marketing
  3. 4 yrs 8 mos

    Co-Founder

    Lumpia Ibu Dewa Putri · Self-employed

    Bali, Indonesia · On-site

    Mengelola dan mengembangkan bisnis keluarga "Lumpia Ibu Dewa Putri Khas Klungkung," yang dikenal sebagai lumpia terbaik di Bali. Bertanggung jawab dalam strategi pemasaran untuk meningkatkan visibilitas dan penjualan, baik secara online maupun offline.

    • Membuat konten pemasaran yang kreatif dan menarik untuk meningkatkan brand awareness.
    • Mengelola hubungan pelanggan, termasuk menangani pesanan dan memastikan kepuasan pelanggan.
    • Berkolaborasi dengan tim produksi (ibu saya) untuk memastikan kualitas produk sesuai dengan standar dan kebutuhan pasar.
    • Small Business Online Marketing
    • Content Creation
    • Customer Relations
    • Brand Management
  4. 9 mos

    Web Consultant

    Remote Skills Academy · Freelance

    Denpasar, Bali, Indonesia · Remote

    • Website Migration to DigitalOcean Server.
    • WordPress Website Optimization for Performance and Speed.
    • Google Search Console (GSC) Bug Fixes.
    • Creating Data Analytics Reports using Google Analytics and Looker Studio with Event Integration on Google Tag Manager.
    • Search Engine Optimization (SEO)
    • PHP
    • WordPress
    • Google Analytics
    • Google Tag Manager
    • Looker Studio
    • Server Migration
  5. 3 mos

    Wordpress Developer

    CV Indonesia Global Sarana · Internship

    Denpasar, Bali, Indonesia · On-site

    • Creating a website using WordPress.
    • Updating the content of a website.
    • Teach WEP (Word, Excel, Power Point) courses.
    • Teach Photoshop courses.
    • WordPress
    • Web Development
    • Adobe Photoshop
    • Microsoft Office

Off the clock

Beyond the code

Life away from the keyboard, in a few frames.

  • Jaya Anggara wearing a Balinese udeng headband
    Udeng
  • Jaya Anggara taking a mirror selfie at the gym
    Gym
  • Jaya Anggara wearing a face mask and making a shaka sign
    Shaka
  • Jaya Anggara holding a cup of boba tea
    Boba break
  • Selfie of Jaya Anggara in sunglasses under the trees
    Sunglasses on
  • Jaya Anggara in a white T-shirt on a forest path
    Forest
  • Playful 'Have you seen this man?' poster featuring Jaya Anggara
    Wanted
  • Jaya Anggara in a graduation gown at STIKOM Bali
    Graduation
  • Jaya Anggara in an orange T-shirt and sunglasses outdoors
    Outdoors

Contact

Get in touch

Tell me about your project — the form opens WhatsApp with your details filled in.

Available for new projects · Denpasar, Bali

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